Transforming the Insights Function in Large Corporations with Elaine Rodrigo at Reckitt

Dive into an engaging conversation between Elaine Rodrigo, Chief Insights & Analytics Officer at Reckitt, and Stan Sthanunathan, CEO of i-Genie.AI, as they explore the evolving landscape of consumer insights, data-driven decision-making, and embracing AI. Elaine shares her nearly 30-year journey in research, her dream role realization, and the transformative power of AI in harnessing data for business growth. From her career milestones to the significance of consistency, focus, and creating proprietary capabilities, Elaine offers invaluable advice for the industry while highlighting the promise of synthetic data and the essential role of innovation.

00:00 Introduction and Opening Remarks

02:34 Career Journey and Experience

04:54 Advice for Research and Insights Teams

06:07 Challenges and Changes in the Industry

08:42 Building Capabilities for Business Impact

10:18 Focus Areas and Signature Capabilities

18:20 Leveraging AI and Data in Insights

21:47 Future Trends and Synthetic Data

23:29 Conclusion and Final Thoughts